Broadcast

Rush Live & Louder Tops Caribbean TV Viewing in CPL 2026 Opening Weeks

The CPL channel drew more than twice the viewing hours of the next channel across the first three weeks of the tournament.

CPL 2026 match action on Rush Live & Louder, the most-watched channel across the Caribbean in the opening weeks

In brief

3.63 million viewing hours put Rush Live & Louder on top

  • Rush Live & Louder logged 3.63 million viewing hours between 7 and 23 August 2026.
  • That total was more than 2.1 times the viewing hours of the second-ranked channel.
  • The channel was number one in St Kitts & Nevis for the full three weeks and second in Barbados every week.

Rush Live & Louder leads the CPL 2026 television numbers

Rush Live & Louder was the most-watched channel anywhere in the Caribbean during the first three weeks of CPL 2026, recording 3.63 million viewing hours between 7 and 23 August. The pan-regional figures measure the channel against free-to-air broadcasters and international sports channels, and its total came in at more than 2.1 times the hours recorded by the second-ranked channel.

The strongest returns came from the league's two biggest broadcast markets, Trinidad and Tobago and Jamaica, and they were enough to carry the channel to the top of the regional table in its first CPL season. Full details of how to follow the tournament in each country are in the CPL watch live guide.

How the channel performed market by market

The picture varied by island. In St Kitts & Nevis, Rush Live & Louder was the outright number one channel for all three weeks of the reporting period. In Barbados it held second place in each of the three weeks, while in Jamaica it ranked third in weeks one and three and climbed to second during the Jamaica leg of the tournament.

Trinidad and Tobago was the most competitive market. The channel sat second for the first two weeks and third in the final week of the report, when Trinbago Knight Riders home fixtures were shown on CNC3. Even with that split audience, the combined regional audience stayed well clear of every rival channel.

Channel bosses point to the appetite for live cricket

Michael Look Tong, chief executive of Caribbean Premier Sports Limited, said the hours recorded in the opening weeks reflected both the strength of the competition and how strongly Caribbean fans still turn to live cricket on television. Francios Vainker, the CPL's head of media partnerships and business development, said a new channel drawing this level of viewing so soon after launch showed the pull of the tournament itself.

The TV numbers sit alongside the big jump in online audiences reported earlier in the season in our CPL live-stream viewership report. Rush Live & Louder will carry the rest of the season live, including the playoffs and the final, with the remaining fixtures listed on the CPL 2026 schedule.